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The Thankful Challenge

During these testing times, we have all realised what we are truly thankful for. Whether it's loved ones, video chats with friends or your favourite video game, remaining thankful throughout these uncertain times is essential. Here at Fruitcake Media, we have launched the Thankful Challenge. Whether you want to show your appreciation to the NHS, tell your family how thankful you are for their support, or simply show your friends how much they mean to you, take part in the Thankful Challenge and give credit to those things that are getting you through isolation.

How to take part?

  • Download or Stream 'Thankful' by using the following link
  • Upload 1 picture of you with someone/something that makes you #thankful onto social media
  • COPY AND PASTE this text into your post and tag/nominate 5 people to do the same

Be Thankful

Help spread positivity and raise money for the World Health Organisation Covid-19 Response Fund by taking part in the #thankfulchallenge. Taking only a couple of minutes of your time, you can help raise funds and awareness for the WHO Covid-19 Response Fund, whilst spreading a message of positivity, hope and thankfulness.

The track we have chosen to accompany this challenge is 'Thankful' performed by Barry Ball Artists. The track brings together 40 performers from 15 different countries, preaching a message of hope, solidarity and thankfulness. The lyrics remind us that even when times are at their darkest, there is still hope.

Shine the limelight on the people you are thankful for, divulge what activities are getting you through isolation, show your appreciation to key workers. Take part in the Thankful Challenge and be the change you want to see in the world.

A supergroup of over 40 cruise line entertainers, from 15 countries have collaborated for a unique musical performance in aid of COVID-19 Coronavirus. The group have released Josh Groban's critically acclaimed Thankful single in their endeavour to spread hope and thankfulness.

More Details

Performers include Attraction (Winners of Britain's Got Talent), Marisha Wallace (Dreamgirls, Waitress, Aladdin, Hairspray – West End / Broadway / Movie), West End Group – The Barricade Boys, Duo Destiny (Winners of Poland's Got Talent) and Hector Ruiz (The Illusionists: Broadway and Le Plus Grand Cabaret du Monde).

A pianist from Cheshire, UK, had the idea of uniting entertainers he has shared the stage with on cruise lines worldwide. Together with his agent, they brought together over 40 entertainers from 15 countries to spread an important message of being thankful during the COVID-19 Pandemic. The collection of star-studded performers have recorded from their homes across the globe in an emotional single and music video.

All the performers featured on the release share the same agent, Barry Ball Artists, a premier management company based in Fort Lauderdale, Florida. Barry Ball Artists is one of the largest cruise line agencies in the world, an industry that has been hard hit by the outbreak.

The COVID-19 Thankful single hopes to emphasize the devastating effect the Coronavirus has had on the livelihoods of musicians.

David Schofield (Pianist and Producer) – "Each and every one of us, at some point in our lives, take things for granted. For me, this pandemic has highlighted this more than ever before. The lyrics of this song share one very important message, to be grateful and thankful for everything we have."

The COVID-19 Thankful single was produced and sponsored by Fruitcake Media. Fruitcake Media, an online strategy company based in Manchester, UK, provided videography and video editing services for the COVID-19 Thankful single.

Credits – Executive Producer – David Schofield | Creative Producer – Dominique Bennett | Musical Arrangement – Ross Clarke | Audio Mixer – James Welch | Written By – Carole Bayer Sager, David Foster and Richard Page

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