Website Content Writing for Small Businesses
Copy written for real searches
Rewrites and new websites
Blog posts from 4 a month
23 five-star Google reviews
Why Businesses Work With Fruitcake Media
Professional websites without large upfront agency costs.
Every website is planned around your services, customers and goals.
We stay involved after launch with hosting, updates and help when needed.
SSL, backups and technical protection included as standard.
Designed to work properly on every device.
Speak directly with the people building your website.
Our Work
Vagabond needed a website with a strong visual identity and a simple user journey. We created a clean, modern website that presents the brand clearly, works well on mobile and gives visitors an easy route to explore the business.
Victoria Heath Art needed a website that allowed the artwork to take centre stage. We built a calm, image-led website that feels personal, professional and easy to browse across desktop, tablet and mobile.
Sapphire Spaces required a more complex website with clear navigation, user-focused content and a structure that could support bookings, information and community-led activity. The result is a professional platform built to support growth.
Barker Building and Architecture needed a website that reflected the quality of their work and gave potential clients confidence from the first visit. We created a polished, project-led website designed to showcase craftsmanship clearly.
What We Offer
Professional websites for trades, consultants, local businesses, gyms, personal trainers and service-led companies.
Online shops with clear product layouts, secure payments and simple management.
Ongoing hosting, updates, backups and support for businesses that want everything handled properly.
What's Included With Every Website
Mobile responsive design
Secure hosting
SSL certificate
Daily backups
SEO-friendly structure
CMS access
Pay Monthly Web Design
No large upfront costs
Hosting and support included
Clear monthly pricing
Ideal for small businesses
Built and supported by real people
Packages from £39 per month
Popular Web Design Locations
I honestly cannot thank you and your team enough for the marvellous customer care and attention to detail
Great customer service and high-quality design/hosting.
Fruitcake recently developed a new website for me and very happy with the whole experience! everything was explained and good communication. Thanks Robert
Well, I don't know what to say – it's better than I ever could've imagined!
Website Content Writing That Wins Customers
Most websites do not fail because of their design. They fail because the words on the page do not explain what the business does, who it helps or why anyone should get in touch. Fruitcake Media provides website content writing for small businesses across the UK, from complete website copy through to ongoing blog posts, written by the same Cheshire team that builds and supports the websites themselves.
Why the words decide whether your website works
Visitors give a page a few seconds before deciding whether to stay. In that time the writing has to answer three questions: what do you do, do you do it where I am, and can I trust you. Copy that rambles, hedges or buries the answer loses the enquiry no matter how good the design around it is.
Search engines read your website the same way a customer does. Pages with a clear subject, honest detail and natural language rank for the searches that matter. Thin pages stuffed with keywords do not. Good content writing serves both readers at once, which is why we treat it as part of how a website performs rather than an optional extra.
What our website content writing covers
- Complete website copy for new builds, from the homepage to every service page
- Rewrites of existing websites that look fine but read poorly
- Service pages that target the specific searches your customers make
- Location and area pages for businesses that work across several towns
- Blog posts and news articles that keep the site active and growing
- Product descriptions that sell rather than describe
Written for search, written for people
Every piece of content we write is structured around real search behaviour: clear headings, one subject per page, internal links that help visitors and search engines find their way, and wording that sounds like your business rather than a template. For businesses that want to go further, our SEO service builds on the same foundations, and our Active and Accelerate packages include regular blog post creation as standard.
We write in-house. The people producing your content are the same people who build the websites, answer the phone and meet customers at Alderley Park, so the copy is grounded in what your business actually does rather than generic filler.
Content writing across Cheshire and the UK
We are based at Glasshouse, Alderley Park in Cheshire and write for businesses in Macclesfield, Wilmslow and across Cheshire, as well as clients throughout the UK who work with us by phone, Zoom and email. For the local picture, our content writing in Macclesfield piece is a good place to start. Read about everything that comes with a Fruitcake Media website on our web design page, then get in touch and tell us what your website needs to say.
What does website content writing cost?
Blog post creation is included in our Active and Accelerate packages, with up to four or eight posts a month written for you. Standalone content projects, such as rewriting an existing website, are quoted individually once we understand the size of the job. There are no surprise fees.
Do you write for my industry?
Our writers work daily with trades, construction firms, consultants, gyms, salons, hospitality venues, charities and professional services. We learn how your customers talk about the problem before we write a word.
Will the content be optimised for Google?
Yes. Every page is written around the searches your customers actually make, with clear headings, natural keyword use and internal links. We write for people first, because that is what Google now rewards.
Can you rewrite my existing website?
Yes. Rewrites are one of our most common content jobs. We keep what works, fix what reads poorly and restructure pages so each one targets a clear search intent.
How does the process work?
We start with a conversation about your business and customers, agree a plan page by page, then share drafts for your approval. Nothing goes live until you are happy with it.
Who owns the content?
You do. Everything we write for your business belongs to your business.
Ready to Sort Your Website's Words?
Whether your current website undersells the business or a new build needs copy that works from day one, Fruitcake Media can help. Our content is written in-house in Cheshire by the same team that builds and supports the websites, with clear pricing and no jargon. Get in touch today and tell us what your website needs to say.
About Us
Fruitcake Media is a family-run web design and digital marketing agency. Our monthly subscription website model enables small businesses across the UK to get online from just £39 a month.
Contact Us
Glasshouse, Alderley Park, Congleton Road, Nether Alderley, Macclesfield, Cheshire, SK10 4TG
enquiries@fruitcakemedia.co.uk
01625724284