How Much Does a Website Cost in the UK? An Honest Answer
Ask three web companies what a website costs and you will get three completely different answers, usually wrapped in “it depends”. It does depend, but a business owner trying to budget deserves real numbers. Here is how website pricing actually works in the UK in 2026, including exactly what we charge and why.
How much does it cost to have a website professionally designed?
For a small business website designed and built by a professional in the UK, the realistic range is £1,000 to £5,000 as a one-off project, or £39 to £200 a month on a subscription. Below £1,000 you are usually buying a template filled in for you. Above £5,000 you are paying for custom functionality, integrations or a brand exercise rather than a bigger website.
Those numbers move for three reasons: the number of pages, whether anything has to be built rather than configured, and how much of the content you are expecting somebody else to write.
How much do web designers charge in the UK?
Day rates are the clearest way to see where a quote comes from.
| Who you are hiring | What they typically charge |
|---|---|
| Freelance web designer | £250 to £450 a day |
| Small studio or agency | £450 to £800 a day |
| Large city agency | £800 to £1,500 a day |
A five page brochure site is commonly quoted at four to eight days of work. That is the arithmetic behind most four figure quotes, and it is also why the same brief can come back at £1,200 from a freelancer and £6,000 from a Manchester agency without either of them being dishonest.
What a day rate never tells you is what happens in month seven when something breaks.
The three ways websites are priced
Traditional agencies charge a one-off build fee, then hosting and maintenance on top. The site is yours, but so is every future bill: hosting, security, updates and fixes all cost extra, usually at that same hourly rate.
DIY builders look free or nearly free, and for a hobby project they are fine. For a business the true cost turns up later, in your own time, in template limitations, in transaction fees, and in having nobody to call when something breaks. A free website that never wins an enquiry is the most expensive kind.
Pay monthly websites, which is our model, spread a professional build across a subscription with everything inside it. There is no large upfront cost, and the website, hosting, SSL, daily backups, maintenance and support all live in one predictable fee. Our pay monthly websites page sets out exactly how that works.
How much should I pay per month for a website?
Between £39 and £200 a month buys a professionally designed and fully managed website for most small businesses. Under £20 a month you are almost certainly buying hosting alone, with the design and the support left to you. Over £250 a month you should expect active marketing work included, not just a website sitting there.
The question worth asking is not what the number is but what is inside it. A £25 a month deal with hosting only, plus £90 an hour whenever you need a change, is more expensive in practice than a £39 a month package where the changes are made for you.
How much does it cost to host a website every month?
Hosting on its own runs from about £5 a month for shared hosting up to £30 or more for managed hosting with backups and security included. An SSL certificate is between nothing and £60 a year depending on the provider.
On our packages hosting is not a separate line at all. It is inside the monthly fee along with SSL, daily backups and security updates, which is also why we only host the websites we build. Our hosting guide explains that policy in full.
What we actually charge
Our packages are published rather than quoted, so here are the real numbers.
| Package | Monthly cost |
|---|---|
| Starter, a bespoke website of up to five pages | £39 a month |
| Active, up to 25 pages plus a blog and quarterly health checks | £79 a month |
| Accelerate, adding ongoing SEO, social content and monthly reports | £199 a month |
| Enterprise, for larger or more complex projects | from £299 a month |
Every package includes hosting, SSL, daily backups, CMS access, SEO foundations, maintenance and real human support, runs on an initial twelve month commitment, and has nothing to pay up front.
Google Ads management, social advertising, photography, video and email marketing sit on top as optional extras, run by the same team that built the site.
Is a new website still worth it in 2026?
Yes, for most businesses, but for a narrower reason than it used to be. A website is no longer where people discover you; it is where they decide about you. Someone is given your name, searches it, and forms a judgement in a few seconds. That is also increasingly what AI search tools read when they answer a question about your industry.
If your current site does that job, leave it alone and spend the money on getting found. If it does not, the cost of replacing it is almost always smaller than the cost of the enquiries it is quietly losing.
What about maintenance, and what if I already have a site?
With a traditional build the quiet extras are hosting, SSL renewal, security patches, plugin updates and a developer’s hourly rate when something goes wrong. With pay monthly they are already in the fee.
If your current website was built elsewhere, we usually rebuild it on our platform at our cost rather than yours, working from the content you already have. Nobody has to rewrite their website to move.
So what should a small business budget?
If you want a professional website that generates enquiries without a lump sum, budget from £39 a month and treat more pages, a blog or marketing as a step up once the site starts paying for itself. Compare that against a four figure build plus running costs and the arithmetic usually settles the question on its own.
For a deeper look at the budget end, our guide to affordable web design breaks down what each price point really buys, and how pay monthly websites work covers the subscription model in plain English.
Common questions about website costs
How much does a website cost in the UK?
A professionally designed small business website in the UK costs £1,000 to £5,000 as a one-off build, or £39 to £200 a month on a subscription. Traditional agencies charge the build fee with hosting and maintenance on top; pay monthly packages like ours include everything in the monthly figure.
How much does it cost to have a website professionally designed?
Between £1,000 and £5,000 for a small business site built as a one-off project. Below £1,000 you are usually buying a filled-in template. Above £5,000 you are paying for custom functionality or brand work rather than more pages.
How much do web designers charge in the UK?
Freelancers typically charge £250 to £450 a day, small agencies £450 to £800, and large city agencies £800 to £1,500. A five page brochure site is commonly quoted at four to eight days of work.
How much should I pay per month for a website?
£39 to £200 a month buys a professionally designed and fully managed website for most small businesses. Under £20 a month usually means hosting only. What matters is what is inside the fee, not the number itself.
How much does it cost to host a website every month?
Hosting alone runs from about £5 a month for shared hosting to £30 or more for managed hosting with backups and security included. On our packages hosting, SSL, backups and security updates are inside the monthly fee rather than billed separately.
What does a pay monthly website include?
Professional design, hosting, SSL, daily backups, CMS access, SEO foundations, maintenance and ongoing support, in one predictable monthly fee with no large upfront cost.
How much does Fruitcake Media charge for a website?
Starter is £39 a month for a bespoke website of up to five pages. Active is £79 a month, adding up to 25 pages, a blog and quarterly health checks. Accelerate is £199 a month and includes ongoing SEO, social content, monthly marketing reports and priority support. Enterprise packages start from £299 a month. All run on an initial twelve month term with nothing to pay up front.
Are hosting and maintenance included in the monthly price?
Yes. Hosting, SSL, daily backups, security updates and maintenance are all included. There are no separate hosting bills or unexpected maintenance charges.
Is a new website still worth it in 2026?
For most businesses yes, because a website is now where people decide about you rather than where they discover you, and it is increasingly what AI search tools read when answering questions about your industry. If your current site already does that job well, spend the money on getting found instead.
Do I have to pay anything upfront?
No. There is no deposit and no build fee on any package. The first payment is the first monthly payment.
See exactly what every website includes on our web design page, compare packages side by side, or get in touch and we will give you a straight answer for your specific business, with no obligation and no jargon.
If you are comparing providers locally, our web design Cheshire page shows exactly what those numbers buy.
About Us
Fruitcake Media is a family-run web design and digital marketing agency. Our monthly subscription website model enables small businesses across the UK to get online from just £39 a month.
Contact Us
Glasshouse, Alderley Park, Congleton Road, Nether Alderley, Macclesfield, Cheshire, SK10 4TG
enquiries@fruitcakemedia.co.uk
01625724284

